Film festivals are recognized as platforms for identifying outstanding and high-quality works, but this year in Venice, the event turned into a stage for expressing criticisms. At this festival, viewers had the opportunity to voice their dissatisfaction and opinions about the films they had seen. This movement reveals a bitter truth in the film industry that sometimes genuine works are overshadowed by the hype.
Cinema Caught in the Hype
In the world of cinema, where tastes can change easily, film festivals seek to create tangible evidence of the quality of works. Filmmakers continue to endure the tough and challenging process that involves appearing on the red carpet in Venice, Cannes, or Sundance. This presence is not only to attract media attention and sponsors but also to earn prestigious awards and critical acclaim.
However, festivals sometimes become large advertising machines where every mediocre film turns into a masterclass and every weak work becomes a masterpiece. This situation makes it difficult for genuine viewers to discern the true quality of works amid a sea of advertising and hype.
Call to Danny Boyle
At this festival, some viewers expressed dissatisfaction with the films and asked Danny Boyle to make another movie about drugs. This request somewhat reflects the public's yearning for genuine and profound works that also address social critique and portray the bitter realities of society.
Although film festivals can provide a space for celebration and showcasing works, there seems to be an increasing need for reevaluation and transparency in this industry. It appears that viewers no longer want to get caught in baseless advertising and are seeking films with depth and real content.
